* To ensure that the McDonald client is always in a winning position.
* To maintain and extend the leading position of McDonald Pro-Hunting in the hunting industry in Africa.
* To create the hunting experience and enhance hunting ethics by implementing uniquely developed and proven McDonald business ethics.
* To develop a national and international network of McDonald Pro-Hunting divisions throughout South Africa and selected neighbouring countries, providing a comprehensive, unique range of superior hunting experiences.
The above mission statement speaks for itself. I believe that sitting back and reflecting on Hunting we have been able to implement and service our clients and areas accordingly.
A successful season is a culmination of many factors, least mentioned is the human factor. The unique and successful combination of many people from the tea boys in the morning in Tanzania, to the skinners, trackers and drivers in Mozambique to the apprentice hunters, Professional Hunters, office staff, mechanics, pilots, taxidermists and last, but not least, the sport hunters.
Many a passing comment is made in terms of a Professional Hunter or Outfitter only being as good as his area. While good areas are important, their full potential cannot be realized without the above. Therefore, it goes without saying that our great team places us on top of the heap and therefore it is apt for me to take my hat off and thank all the individuals involved in making our hunting outfit the best.
Sandy Mcdonald
